We are predictably irrational … over and over.  If you step back, look at your life and its decisions, it becomes obvious.  It is having control of your irrational predictability that allows growth over stagnation.

I have used this type of thought process over and over and never knew it had a name.  Growing something, Selling something, stealing something, helping someone, being kind, low level cheating, white lies, group think, feeling good, doing good.  Understanding perspective and managing it correctly, allows for all options.

From the Ted Talk series, Predictable Irrationality – Dan Ariely